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Hello:
This is the Conjoint Demo survey - its divided into 2 sections
Section 1 - Demographic Questions
Section 2 - Conjoint analysis of an LCD TV
Features / Levels:
Brand (Sony, LG, Vizio, etc.)
Price (800-1500)
Resolution (1080p or 720p)
SIze (35" to 45")
Important Notes:
a) The brand attribute is displayed using Images
b) Not Applicable option is added in
c) 4 Screens (each with 3 concepts + None)
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